When you have a substantial (e)mailing list of customers, an interactive PDF provides an instant, downloadable, interactive environment for your target audience to take away. iPDFs such as these for IGD, for seminars with Sainbury’s, augments traditional printed brochure activity and offers a more tailored approach to catering for  customers’ contact preferences. The iPDF…

The presentation style of this report was intended to be discussion-provoking, but not to be leading or overbearing. The sponsors wanted to encourage the readers to make up their own minds about the subject matter. Taking its cues from the style of ‘government white papers’ the design offered a serious face, whilst also introducing some…

Click here to download the iPDF PDA’s legal sector team wanted to offer a brochure of their legal products to the widest possible audience. It’s considered good practice in the legal sector to share learning and information and so this virtual catalogue was deployed in preference to traditional print, so that it would be shared…

A very good way to make data understood is to make it approachable. ‘Industrial strength communicators’ Cadence, wanted to publish information from their sponsored Attitudes To UK Industry study, through a snapshot report of the data that had been gathered. Approachability has of course, to be balanced with an appropriate measure of ‘seriousness’. To meet…

  This is an example of a piece of e-communication that was intended to reduce business and consumer spend(!) by encouraging businesses and consumers to check their building’s water pipes to avoid an escape of water over the Winter period. We are all only too familiar with the deluge of spam in our email inboxes…

IGD leads and is engaged in a many charitable projects within the food and grocery industry and they publish an annual report on this activity. IGD is aware that ‘traditional’ annual reports can fall into the trap of simply containing a lot of numbers (that most people won’t bother to read) and what is so…

IGD provides research and analysis to governments, large corporations and other industry-leading organisations. They are concerned with the accessibility and proliferation of that information across the right channels and so a dual-pronged methodology was used to deliver the report. The report was printed and delivered in paper. It was also constructed as an interactive-PDF that was subsequently…